Vassundhra Balakrishnan

Prior to joining SPAIR, Vassundhra served as the Director of Student Welfare and a Creative Content & Marketing Executive at the School Of Arts Representatives (SOAR). She is also the current Director of Public Relations & Design at Sunway Echo Media, the Sunway campus media publication and a curator at TEDxSunwayUniversity.

As the Director of Marketing & Communications, Vassundhra works to propel the organization's image by overseeing the development of brand collateral to developing internal and external communications and marketing strategies. She guides the content marketing strategies, facilitates ongoing content planning, manages day-to-day content creation, editing and promotion. She leads the organization's digital marketing, advertising, communications, brand, market research, and growth initiatives, elevating SPAIR to new people, and deepening engagement within our existing community.

Vassundhra believes that challenges make life interesting, but overcoming those challenges makes life meaningful.